Marketing for Small Businesses
What is an Ideal Marketing Budget?
What is an Ideal Marketing Budget? What’s an Ideal Marketing Budget? The whole idea behind great marketing is making it an investment rather than an expense. So, how much should a company spend on marketing? An ideal marketing budget includes time, team, effort and money. A general rule of thumb is 4-10% of gross revenues. …
Read Moreemail List Building and Marketing Best Practices
What are the Most Effective List Building and email Marketing Best Practices? Email Marketing Best Practices Email marketing is a highly effective way to reach potential customers and grow your business. To make the most of your email marketing campaigns, it’s important to follow best practices to ensure that your emails are effective, engaging,…
Read MoreHow to Define Your Ideal Target Market or Niche
How to Define Your Target Market or Niche- Finding Your Ideal Business Clients How to define your target market or niche… I know, the title here is redundant – target and niche are very similar words. They refer to the small, specialized group of people who your products and services best serve. This reinforces the…
Read More5 Critical Questions to Greatly Enhance Your Marketing For Small Business
Want to Get More Results from Your Marketing for Small Business? Here are 5 critical questions to help you get better results with your marketing time, budget and efforts. These questions will not only help you to create an effective marketing for small business plan, but will help you choose marketing strategies and tactics that…
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